Digital & Multicultural Marketing Manager

Daniel Cabrera

[email protected]


About Daniel

Daniel Cabrera is the Digital & Multicultural Marketing Manager at Visit Oxnard, where he plays a key role in enhancing the city’s digital footprint and promoting its rich cultural heritage. Daniel is responsible for managing and curating content across various social media platforms including overseeing the logistics for sweepstakes and giveaway promotions. Daniel plans and directs photo and video shoots that capture the essence of the city. His efforts in highlighting cultural events like Dia de los Muertos, AAPI Month, and Juneteenth bring these celebrations to life, fostering a deeper connection between Oxnard’s residents and its visitors.

Daniel’s expertise in digital marketing is further demonstrated in his work on paid placements, both online and in print. He has played a significant role in developing and editing key websites like VisitOxnard.com and Film Oxnard. Daniel has made notable appearances in the media, including live segments with KTLA & KEYT Morning News and Bilingual Radio Ads with Radio Lazer Media. His contributions to the field have earned him the 30 and Under Emerging Leader award from CAL Travel, recognizing his impact and leadership in the tourism industry. Daniel holds a bachelor’s degree in Business Marketing from California State University, Northridge.

Fun Fact: Daniel grew up around horses and developed a strong passion for riding and caring for them.

Notable Projects & Media Appearances

Highlighting Daniel Cabrera's impactful projects and extensive media presence that have significantly contributed to the growth and recognition of Oxnard as a premier destination.

Notable Projects & Awards

Notable Projects

  • Assistant Producer on the short film “A Taco Story”
    • "A Taco Story" is a GOLD Telly Award Winner in People's Telly - Branded Content
    • "A Taco Story" is a SILVER Telly Award Winner in Branded Content - Travel/Tourism

Professional Awards

  • 2024 California Travel Association 30 & Under Emerging Leader Awards

Media Appearances


KEYT Morning News: Featured for coverage of the Dallas Cowboys’ return to Oxnard for training camp (July 26, 2024).

KTLA: Highlighted the vibrant celebration of Oxnard’s cultural heritage, featuring delicious tamales, live entertainment, and family-friendly activities (November 29, 2023).

KEYT Morning News: Highlighted the positive impact the camp has on local tourism, attracting fans from across the country to experience the team’s preparations and enjoy the city’s amenities (July 26, 2023).

Fun Fact: Daniel loves being in the kitchen with his current favorite dish to cook being baked potato soup, and his go-to for baking is Choco Flan!

Published Articles

  1. Spring Break in Oxnard
  2. Best Places to See Holiday Lights in Oxnard
  3. Oxnard Shopping Guide
  4. Ultimate Oxnard Adventure
  5. Biking Trails In & Around Oxnard
  6. Best Oxnard Food Trucks
  7. Channel Islands National Marine Sanctuary
  8. What To Do at Channel Islands National Park
  9. Oxnard Wine Tasting
  10. Things To Do in Downtown Oxnard
  11. Oxnard's Top 5 Foodie Secrets
  12. Pet Friendly Activities in Oxnard

Areas of Expertise

  • Content Creation tailored to the audience, ensuring alignment with the brand’s voice and messaging.
  • Social media and campaigns to boost engagement, grow followers, and enhance brand visibility across various platforms.
  • Oversee the design, functionality, and optimization of the website to ensure a user-friendly experience and effective digital presence.
  • Foster relationships and collaborate with key stakeholders in the travel and tourism industry to drive mutual growth and success.
  • Design and execute targeted email campaigns to reach key audiences, promote special offers, and drive conversions
  • Conduct regular research and data analysis to measure performance, identify trends, and refine strategies for continuous improvement.

Personal oxnard Insights

Discover Daniel's handpicked favorites that showcase the heart and charm of Oxnard.

1. What is your favorite thing about Oxnard?

Oxnard is a cool California town with the best people and culture. I love being so close to the beach, where I can enjoy the magnificent sunsets year-round. My second favorite thing is shopping at the local farmers markets and pop-up markets in Downtown Oxnard, filled with amazing local food and vendors. To top it all off, attending the Dia de Los Muertos events in October and November is always a highlight for me.

2. What is your top recommendation for visitors to Oxnard?

My top recommendation is Heritage Square in Downtown Oxnard, where you can walk through history with original Victorian-era homes that once belonged to Oxnard's pioneers. These beautiful homes are now preserved in a charming block in Downtown Oxnard. I also love visiting local coffee shops, and I highly recommend Xielo Artisan Desserts—my go-to order is a Café de Olla and a crepe de cajeta.